Detroit Rubber- Episode 1

Back when Ben Silverman, producer extraordinaire and principal of Electus, reached out to me and Em to created content for their Loud channel on YouTube I had an idea in mind that had been sitting around up there for a while. I always thought that a sneaker store would make for a good reality series given the culture and passion of sneaker-heads and the frequent crossover into the music world. A good sneaker spot can have bit of a barbershop vibe in the sense that people come their to buy stuff as much as they do to share opinions, ideas and basically shoot the shit.
When we threw the idea to Ben and his team, they loved it! One problem- I didn't really know the Burn Rubber guys that well yet. I had been in the store several times and have admired their designs and hustle from afar, but I never really kicked it with them. So my guy J.D. made the introduction, and Rick and Ro turned out to be even more interesting, funny and charismatic than I could have hoped for. We turned the cameras on, and the guys and their crew shined even brighter.
Please take a minute to check out the first episode below, and if you like it, walk with us in something exclusive for the 6 episode run of the first season. We are proud to shine the light on this story of successful and positive entrepreneurial spirit straight from The D. Burn Rubber, baby.

Shady Records x GQ NFL Playoffs

Our friend and GQ Senior Editor Will Welch came up with the idea to have some Shady Records artists, Eminem and myself create bracket predictions and talk some smack about the NFL playoffs and who will emerge victorious in the Super Bowl.
The brackets started with Divisional Playoffs following Wild Card weekend. Slaughterhouse was in the studio in Detroit with Eminem and I was in town as well when we filled our brackets out, and everyone saw mine and balked. Eminem got his words in first with this interview that ran last week.
Turns out that I picked 3 out of 4 right in the first round. My bracket is below.

Check out my interview and amature opinion here. Interviews with Yelawolf as well as Joe Budden and Joell Ortiz of Slaughterhouse are coming soon. May the best man(ager) win! LET'S GO BIG BLUE!

Bad Meets Evil- Shade45 Halloween Special

Last night on SiriusXM's Shade45 Bad Meets Evil aka Eminem and Royce Da 5'9" delivered a Halloween special counting down their favorite Unlucky 13 (get it?) Halloween-themed hip-hop classics. Listen below to see what Eminem's costume was for Halloween and hear Yelawolf's scary Halloween mishap involving too much information...

Bad Meets Evil "Fastlane" (Video Teaser)

Here's the teaser for the Syndrome-directed video for "Fastlane" from the Bad Meets Evil EP Hell: The Sequel. Look out for the full version after the holiday and be sure to cop the EP on 6/14/11.

Bad Meets Evil- Hell: The Sequel EP Cover

Unveiled: the cover for Hell: The Sequel. For this one, Eminem and Royce hooked back up with The Slim Shady LP photographer Danny Hastings. Danny did the interior packaging and special edition cover shots for Em's Interscope debut and we decided that since the Bad Meets Evil project is bringing things full circle from that time period that it would be appropriate to work with Danny on the visuals. You can peep some of Danny's classic work and current material HERE. Be advised, this is the guy that did the classic Wu-Tang Enter: The 36 Chambers cover, Raekwon's Only Built 4 Cuban Linx... cover, and many others.

Here are a couple of shots that Danny did back-in-the-day with Em for The Slim Shady LP:



Bad Meets Evil's EP Hell: The Sequel is in-stores 6/14.

Dr. Dre Feat. Eminem & Skylar Grey- "I Need a Doctor" (Video)

Here is the long awaited video for "I Need a Doctor" directed by veteran film maker Allen Hughes of The Hughes Brothers. This was Eminem's first time working with Allen, who proved to be a true pleasure to work with and a pro in every sense. The interior shots were filmed at former Downtown LA power plant turned night club The Edison. The look of the modern low-tech machinery landscape with the high-tech equipment is pretty awesome. Don't worry Dre didn't have to hold his breath for that long... just an Eminem verse or so per take! Peep the sly cameos from Skylar Gray and Alex Da Kid as doctors as well and behold the Oracle.

Eminem- "Despicable" Unnoficial Video

Here is an impressive fan generated video for Eminem's "Despicable" freestyle which came out earlier this year. Quite clever and entertaining at the same time, guys.

More Marshall & Anderson- 60 Minutes Overtime

Here's some extras from the 60 Minutes segment last weekend, including Em's rhyme for Anderson and a trip to Burger King. Spot the Rosenblog...

Marshall & Anderson- 60 Minutes

Eminem chops it up with Anderson Cooper this weekend on CBS's 60 Minutes at 7:00PM EST or whenever the 2nd football game ends.
In the clip above, Em shows you how he can rhyme words that you can't. As if you didn't know he could do that already. Because you should have.

Love the Way You Cover

There have been a lot of covers of Em & Rihanna's "Love the Way You Lie" popping up on Youtube. Here's one of the most interesting and clever versions from twins Helena and Maria... Em can now be big amongst the Lilith Fair contingent. Word.

Recovery Album Shoot- Behind the Scenes Pt. 1

Below, check out Part 1 of the "behind the scenes" video from the packaging shoot for Eminem's Recovery album. See how Em felt about being outside in the unseasonable cold with Nigel Parry and the concept behind the glass box... And what Em is "really trying to say."

We sent out a few advance copies of Eminem's new Recovery album this past week to some folks. Below is what one of them had to say after they heard it.

Vince for EmWow!: Recovery Commercial

Yep... We got Vince from ShamWow and Slapchop for this. He's the truth... Check out the :30 UNCENSORED version below... NSFW.

Call of Duty- Black Opps : "Won't Back Down"

Check out the :60 commercial below for Activision's new Call of Duty Black Ops with Eminem's "Won't Back Down" Featuring P!nk. "Shootin' from the hip, yeah boy I shoot to kill..." This spot will air on TV this week. The game is out this fall (Nov. 9th).

Eminem on EmSee

Check out Em's interview with the folks at Red Bull about his days in the trenches as a battle rapper and how he's going to come out and see what's what at their Red Bull EmSee battle series: The Road to 8 Mile. Details will be revealed soon HERE.

Tim Westwood Freestyles- Round 3 (Video)

Here is the last and final round of the sessions with Westwood from last week in London. I may put up the interview later, but Westie is always trying to sling "deez nuts" jokes so it's a bit crazy... Enjoy 'em.

Tim Westwood Freestyles- Round 1 (Video)

Here is Round 1 of the BBC sessions with Westie. Round 3, my favorite, will be up tomorrow.


BONUS: Me and Tim, hollerin'.

Tim Westwood Freestyles- Round 2 (Video)

Last week whilst in jolly London we stopped by the BBC's famous Mada Vale studios for an instantly classic freestyle session with Tim Westwood. I was there to capture it on video, and so I'll show it to you. Before the BBC does. Because I can. Here is the 2nd round. I'll put the others up later.

Eminem- "Not Afraid" Video

Took long enough, right? Well here it is. Up, up and away my friends.
We'll have some cool "making of" footage for everyone to check out next week.

Eminem- "Not Afraid"

Em's new single "Not Afraid" produced by Boi 1da. Album is 6/22.